DDB CHICAGO INC. (CAGE 7K9K8, UEI ZYCVPMAU6MH8) is shown in FPDS data with 679 award actions and $2,694,169,325.18 obligated over the last 10 years. The recorded activity is concentrated in Department of the Army obligations and classified under NAICS 541810, Advertising Agencies.
Federal Contractor
DDB CHICAGO INC. Federal Contract Obligations (Last 10 Years)
DDB CHICAGO INC. has 679 federal award actions in the last 10 years, with 2.69 billion obligated, almost entirely from the Department of the Army.
Annual totals are strongest in 2023 at $645.15 million, followed by $458.09 million in 2024 and $333.56 million in 2025, based on the provided analysis window.
About DDB CHICAGO INC. federal contract activity
DDB CHICAGO INC. (CAGE 7K9K8, UEI ZYCVPMAU6MH8) recorded 679 federal awards totaling $2.69 billion over the last 10 years, with an average award value of $3.97 million. The obligation profile is highly concentrated, indicating a sustained presence in a single buyer segment rather than a diversified federal customer base.
Agency mix and customer concentration
All observed obligations were attributed to the DEPT OF THE ARMY, which accounted for the full $2.69 billion and all 679 awards. This indicates complete agency concentration over the analysis window and a procurement relationship tied exclusively to Army demand in the available FPDS record.
Industry profile based on NAICS activity
All obligated dollars and awards fall under NAICS 541810, Advertising Agencies, with $2.69 billion across 679 actions. The mix shows a single-industry profile with no visible diversification into adjacent NAICS categories in the reported period.
Annual contract trend over the analysis window
Annual obligations rose from $282.48 million in 2021 to a peak of $645.15 million in 2023, then remained elevated at $458.09 million in 2024 before easing to $333.56 million in 2025. Award counts followed a similar pattern, increasing to 146 in 2024 before declining to 116 in 2025, suggesting continued but moderating procurement activity after the 2023 high point.
How to interpret this page
This summary uses FPDS-observed award data for the last 10 years and reflects obligated dollars and award counts only. Agency, NAICS, and annual trend views are based on the provided aggregate outputs and should be interpreted as descriptive procurement history, not a forecast or performance assessment.
Top Agencies
SELECT
agency_id,
agency_name,
total_obligated,
award_count,
formatReadableQuantity(total_obligated) AS total_obligated_readable
FROM
(
SELECT
content__award__purchaserInformation__contractingOfficeAgencyID AS agency_id,
anyHeavy(content__award__purchaserInformation__contractingOfficeAgencyID__name) AS agency_name,
sum(content__award__dollarValues__obligatedAmount) AS total_obligated,
count() AS award_count
FROM fpds.data
WHERE
contract_type = 1
AND content__award__vendor__vendorSiteDetails__entityIdentifiers__cageCode = '7K9K8'
AND content__award__purchaserInformation__contractingOfficeAgencyID IS NOT NULL
AND content__award__purchaserInformation__contractingOfficeAgencyID != ''
AND parseDateTimeBestEffortOrNull(content__award__relevantContractDates__signedDate) >= toStartOfYear(now()) - INTERVAL 10 YEAR
AND parseDateTimeBestEffortOrNull(content__award__relevantContractDates__signedDate) < toStartOfYear(now())
GROUP BY agency_id
)
ORDER BY total_obligated DESC
LIMIT 10
| Agency ID | Agency Name | Total Obligated | Readable | Award Actions |
|---|---|---|---|---|
| 2100 | DEPT OF THE ARMY | 2,694,169,325.18 | 2.69 billion | 679 |
Insight
Over the last 10 years, DDB CHICAGO INC. has had all reported obligations concentrated with the Department of the Army, totaling $2.69 billion across 679 awards. This indicates a highly concentrated agency relationship with no diversification across other agencies in the provided period. The average award value of approximately $3.97 million suggests a mix of repeated procurement activity at substantial dollar levels.
Top NAICS
SELECT
naics_code,
naics_name,
total_obligated,
award_count,
formatReadableQuantity(total_obligated) AS total_obligated_readable
FROM
(
SELECT
content__award__productOrServiceInformation__principalNAICSCode AS naics_code,
anyHeavy(content__award__productOrServiceInformation__principalNAICSCode__description) AS naics_name,
sum(content__award__dollarValues__obligatedAmount) AS total_obligated,
count() AS award_count
FROM fpds.data
WHERE
contract_type = 1
AND content__award__vendor__vendorSiteDetails__entityIdentifiers__cageCode = '7K9K8'
AND content__award__productOrServiceInformation__principalNAICSCode IS NOT NULL
AND content__award__productOrServiceInformation__principalNAICSCode != ''
AND parseDateTimeBestEffortOrNull(content__award__relevantContractDates__signedDate) >= toStartOfYear(now()) - INTERVAL 10 YEAR
AND parseDateTimeBestEffortOrNull(content__award__relevantContractDates__signedDate) < toStartOfYear(now())
GROUP BY naics_code
)
ORDER BY total_obligated DESC
LIMIT 10
| NAICS Code | Description | Total Obligated | Readable | Award Actions |
|---|---|---|---|---|
| 541810 | ADVERTISING AGENCIES | 2,694,169,325.18 | 2.69 billion | 679 |
Insight
Over the last 10 years, DDB CHICAGO INC. has all reported obligations concentrated in NAICS 541810, Advertising Agencies. The vendor recorded 679 awards totaling $2.69 billion, indicating a fully concentrated business profile within a single NAICS category. This pattern suggests procurement activity for this vendor has been highly specialized and not diversified across other industries in the observed period.
Annual Trend
SELECT
year,
total_obligated,
award_count,
formatReadableQuantity(total_obligated) AS total_obligated_readable
FROM
(
SELECT
toYear(parseDateTimeBestEffortOrNull(content__award__relevantContractDates__signedDate)) AS year,
sum(content__award__dollarValues__obligatedAmount) AS total_obligated,
count() AS award_count
FROM fpds.data
WHERE
contract_type = 1
AND content__award__vendor__vendorSiteDetails__entityIdentifiers__cageCode = '7K9K8'
AND parseDateTimeBestEffortOrNull(content__award__relevantContractDates__signedDate) >= toStartOfYear(now()) - INTERVAL 10 YEAR
AND parseDateTimeBestEffortOrNull(content__award__relevantContractDates__signedDate) < toStartOfYear(now())
GROUP BY year
)
ORDER BY year DESC
| Year | Total Obligated | Readable | Award Actions |
|---|---|---|---|
| 2025 | 333,561,487.90 | 333.56 million | 116 |
| 2024 | 458,085,141.55 | 458.09 million | 146 |
| 2023 | 645,147,719.27 | 645.15 million | 136 |
| 2022 | 356,485,976.90 | 356.49 million | 100 |
| 2021 | 282,475,781.71 | 282.48 million | 68 |
| 2020 | 320,637,687.88 | 320.64 million | 61 |
| 2019 | 297,750,529.97 | 297.75 million | 51 |
| 2018 | 25,000.00 | 25.00 thousand | 1 |
Insight
DDB CHICAGO INC. shows a highly concentrated obligation profile over the last 10 years, with 2023 as the peak year at $645.15 million across 136 awards. Obligations remained elevated in 2024 and 2025 at $458.09 million and $333.56 million, respectively, indicating sustained high-volume activity after the 2023 high point. Earlier years were materially lower, including 2019 through 2022 in the $282.48 million to $356.49 million range and a minimal obligation level in 2018, suggesting the vendor’s federal spending accelerated sharply in the most recent five-year period.
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