This FPDS vendor page summarizes federal procurement activity for DDB CHICAGO INC. during the last 5 years. The vendor, CAGE 7K9K8 and UEI ZYCVPMAU6MH8, is tied entirely to DEPT OF THE ARMY obligations in NAICS 541810, Advertising Agencies.
Federal Contractor
DDB CHICAGO INC. Federal Contract Obligations (Last 5 Years)
DDB CHICAGO INC. has received 566 federal award actions worth $2.08 billion over the last 5 years, all reported under DEPT OF THE ARMY.
Totals reflect readable FPDS obligation data for the analysis window and may differ from other reporting views because of rounding and record updates.
CAGE Code
7K9K8
UEI
ZYCVPMAU6MH8
Total Obligated
2.08 billion
2,075,756,107.33
Award Actions
566
Average Action Value
3,667,413.61
About DDB CHICAGO INC. federal contract activity
DDB CHICAGO INC. (CAGE 7K9K8, UEI ZYCVPMAU6MH8) recorded $2.08 billion in obligations across 566 awards over the last 5 years, for an average award value of $3.67 million. The profile indicates a large, sustained federal contracting footprint rather than a limited or one-off award history.
Agency mix and customer concentration
All observed obligations in the analysis window are concentrated in the DEPT OF THE ARMY, which accounts for the full $2.08 billion and all 566 awards. This level of concentration indicates a highly specialized relationship with a single federal customer, with no diversification across additional agencies in the provided data.
Industry profile based on NAICS activity
All recorded obligations fall under NAICS 541810, Advertising Agencies, matching the vendor’s apparent core service offering. The complete concentration in one NAICS code suggests a focused procurement profile centered on advertising and related communication services.
Annual contract trend over the analysis window
Annual obligations increased from $282.48 million in 2021 to a peak of $645.15 million in 2023, then moderated to $458.09 million in 2024 and $333.56 million in 2025. Award counts followed a similar pattern, rising from 68 in 2021 to 146 in 2024 before declining to 116 in 2025, indicating variability in annual contracting volume alongside sustained high-dollar activity.
How to interpret this page
This summary is based only on the provided FPDS Query metrics for the last 5 years. Totals, award counts, agency mix, NAICS mix, and annual trend statements reflect the supplied obligation data and do not infer information beyond that dataset.
Top Agencies
SELECT
agency_id,
agency_name,
total_obligated,
award_count,
formatReadableQuantity(total_obligated) AS total_obligated_readable
FROM
(
SELECT
content__award__purchaserInformation__contractingOfficeAgencyID AS agency_id,
anyHeavy(content__award__purchaserInformation__contractingOfficeAgencyID__name) AS agency_name,
sum(content__award__dollarValues__obligatedAmount) AS total_obligated,
count() AS award_count
FROM fpds.data
WHERE
contract_type = 1
AND content__award__vendor__vendorSiteDetails__entityIdentifiers__cageCode = '7K9K8'
AND content__award__purchaserInformation__contractingOfficeAgencyID IS NOT NULL
AND content__award__purchaserInformation__contractingOfficeAgencyID != ''
AND parseDateTimeBestEffortOrNull(content__award__relevantContractDates__signedDate) >= toStartOfYear(now()) - INTERVAL 5 YEAR
AND parseDateTimeBestEffortOrNull(content__award__relevantContractDates__signedDate) < toStartOfYear(now())
GROUP BY agency_id
)
ORDER BY total_obligated DESC
LIMIT 10| Agency ID | Agency Name | Total Obligated | Readable | Award Actions |
|---|---|---|---|---|
| 2100 | DEPT OF THE ARMY | 2,075,756,107.33 | 2.08 billion | 566 |
Insight
Over the last 5 years, DDB CHICAGO INC. received 2.08 billion in obligations across 566 awards, all of which were with the Department of the Army. This indicates complete agency concentration, with no observable distribution across other civilian or defense agencies in the provided period. The average award value was about 3.67 million, suggesting a mix of moderate-size actions within a highly concentrated Army relationship.
Top NAICS
SELECT
naics_code,
naics_name,
total_obligated,
award_count,
formatReadableQuantity(total_obligated) AS total_obligated_readable
FROM
(
SELECT
content__award__productOrServiceInformation__principalNAICSCode AS naics_code,
anyHeavy(content__award__productOrServiceInformation__principalNAICSCode__description) AS naics_name,
sum(content__award__dollarValues__obligatedAmount) AS total_obligated,
count() AS award_count
FROM fpds.data
WHERE
contract_type = 1
AND content__award__vendor__vendorSiteDetails__entityIdentifiers__cageCode = '7K9K8'
AND content__award__productOrServiceInformation__principalNAICSCode IS NOT NULL
AND content__award__productOrServiceInformation__principalNAICSCode != ''
AND parseDateTimeBestEffortOrNull(content__award__relevantContractDates__signedDate) >= toStartOfYear(now()) - INTERVAL 5 YEAR
AND parseDateTimeBestEffortOrNull(content__award__relevantContractDates__signedDate) < toStartOfYear(now())
GROUP BY naics_code
)
ORDER BY total_obligated DESC
LIMIT 10| NAICS Code | Description | Total Obligated | Readable | Award Actions |
|---|---|---|---|---|
| 541810 | ADVERTISING AGENCIES | 2,075,756,107.33 | 2.08 billion | 566 |
Insight
Over the last 5 years, DDB CHICAGO INC. shows complete concentration in NAICS 541810, Advertising Agencies, with all $2.08 billion in obligated value captured under this single NAICS. The 566 awards in this category indicate a high-volume award profile, with an average award value of approximately $3.67 million. This pattern suggests the vendor’s federal work is narrowly focused within advertising agency services rather than distributed across multiple NAICS codes.
Annual Trend
SELECT
year,
total_obligated,
award_count,
formatReadableQuantity(total_obligated) AS total_obligated_readable
FROM
(
SELECT
toYear(parseDateTimeBestEffortOrNull(content__award__relevantContractDates__signedDate)) AS year,
sum(content__award__dollarValues__obligatedAmount) AS total_obligated,
count() AS award_count
FROM fpds.data
WHERE
contract_type = 1
AND content__award__vendor__vendorSiteDetails__entityIdentifiers__cageCode = '7K9K8'
AND parseDateTimeBestEffortOrNull(content__award__relevantContractDates__signedDate) >= toStartOfYear(now()) - INTERVAL 5 YEAR
AND parseDateTimeBestEffortOrNull(content__award__relevantContractDates__signedDate) < toStartOfYear(now())
GROUP BY year
)
ORDER BY year DESC| Year | Total Obligated | Readable | Award Actions |
|---|---|---|---|
| 2025 | 333,561,487.90 | 333.56 million | 116 |
| 2024 | 458,085,141.55 | 458.09 million | 146 |
| 2023 | 645,147,719.27 | 645.15 million | 136 |
| 2022 | 356,485,976.90 | 356.49 million | 100 |
| 2021 | 282,475,781.71 | 282.48 million | 68 |
Insight
Over the last 5 years, DDB CHICAGO INC. received $2.08 billion across 566 awards, with an average award value of $3.67 million. Obligations peaked in 2023 at $645.15 million, then declined to $458.09 million in 2024 and $333.56 million in 2025, indicating a downward trend after the high point. Annual award volume was also highest in 2024 and 2023, but remained relatively distributed across all years, ranging from 68 awards in 2021 to 146 in 2024.
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